It’s not always easy to choose a bookmaker to open your account and start playing, taking part in this fabulous world of internet betting on dozens of sports and online casinos. In this article I’ll give you some information about two of the best options on the Brazilian market – both international companies – and I’ll do a little comparison between the bookmakers bet365 and 22bet, both very reliable and able to offer their customers a lot of entertainment. My opinion is shared by many regular players, although others think differently and have their own criteria for analysis.
Year founded and headquarters
bet365, the world leader in the sector, has more than 20 million customers on practically every continent. It was founded in 2000 in England, where it is still based today. The name and concept of this company go without saying because of its gigantic size and all the good things it offers its users.
22Bet was founded in 2017, much more recently than the company mentioned in the previous paragraph, on the island of Cyprus, where it still has its international base of operations. The site has grown a lot in recent years and already has thousands of users.
While the British site already has a licence in several places, the Cypriot site has a licence issued by the Gaming Control Board of Curaçao, which is certainly very demanding when it comes to certifying the so-called gamble. In both cases, these licences give players more peace of mind and security that their operations are fair. Both bookmakers also have advanced encryption technology to protect data and valuables.
Markets and sports
bet365 has astonishing coverage in terms of sports – more than 30! In addition to football, on which punters can place their bids on many domestic and foreign competitions, you can place bids on well-known sports such as basketball, volleyball, ice hockey, Formula 1 racing and many more.
Despite its relative youth in the virtual betting market, 22bet also has a wide variety of sports, basically the same as those offered by the much older giant. At both bookmakers you can also bet on sports that are less well known or practised in Brazil, such as badminton, golf and others. Here I draw a tie in our comparison between the two international bookmakers.
Bonuses
The Welcome Bonus offered by bet365 to beginners, with which they can even double their initial bid, is R$500. The company also has promotions always ready, some fixed and others sporadic, for its long-standing and loyal customers.
At 22bet the promotion for beginners is up to 100 per cent up to the amount of £650 for the first bid. Of course, this is a higher price than the British bookmaker, which is why the Cypriot company wins in my comparison of bookmakers.
Odds
The fantastic odds offered by bet365 cannot be overemphasised here. In most cases the odds available from the British bookmaker are fantastic and are unrivalled by any other competitor in the bookmaker segment. 22bet has made an honourable effort to offer bettors something good, but for the time being it’s still behind the world leader. Point for bet365, then!
Payment methods
In this section I once again point to a tie between the bookmakers we’re evaluating. Both offer a wide range of payment methods for their customers, ranging from credit cards to e-bills, e-currencies and PIX.
Options include AstroPay, Neteller, Skrill, as well as more modern and increasingly popular ones around the world, such as PayPal. EcoPayz and Payeer also make up the range of options available to punters at reputable international bookmakers. So once again a draw!
Website and applications
More than 20 years on the market have enabled bet365 to develop and perfect platforms that are easy to navigate, intuitive and provide great entertainment. The website is very high quality and tasteful and the mobile app is available for iOS and Android. Everything is easily found by punters using the bet365 app. A creditable ten!
22bet has improved its services in terms of platform, but what it offers is still not as intuitive and quick to navigate as the world’s leading bookmaker. There’s still a long way to go before it has something of equal weight. Another point for bet365!
Live
Both bookmakers offer several live events a day, with quality and diversity. Real time is highly valued by bookmaker customers so that they can follow the progress of the matches in which they have invested their money. And with both bet365 and 22bet you can do this from anywhere on the planet, all you need is a mobile phone and quality internet.
Streaming
There’s no comparison when it comes to the quality of streaming events via bookmaker apps. bet365 is superior to any competitor in this market. The clarity of what is transmitted by the English bookmaker is unrivalled anywhere in the world, I can assure you of that.
What’s more, bet365 offers no less than 150,000 live streaming options per year. 22bet may have grown a lot and expanded its operations to more countries, but it can’t beat the British giant. So I give bet365 another point in our comparative analysis.
User support
There’s no clear winner here in our comparison. Both bookmakers have 24/7 online chat and well-trained teams who speak Portuguese. In fact, employees are usually born in the countries where they work.
As nobody wants to be lost in the virtual environment without being able to answer their questions or even make a complaint, the online chat is not the only option for contacting the company. More traditional contacts via e-mail or telephone are also possible if you need to speak to someone from the operator’s staff. In both cases, responses are usually quick and very satisfactory and the complaint rate is very low. To repeat, bet365 and 22bet are tied in this regard, both of which place great value on customer relations all over the world, including in Brazil and Portugal.
Conclusion
Even if I do justice to the progress made by 22bet in the short time since it was founded in 2017, I still consider bet 365 to be on a higher level. Even so, although I expected so many positives for the biggest company in the bookmaker sector on the planet, I’m surprised that the younger sister has already come close to or even equalled the giant in what it is able to offer its thousands of users.
In conclusion, if you want security, tradition and a name respected around the world as your choice of bookmaker to open an account with and start placing your bids, ber365 should obviously be your choice. If, on the other hand, you prefer something ‘fresher’, with the enthusiasm of a company that is determined to grow quickly and innovate, 22bet could be the way to go. I, in particular, stick with the more experienced and reliable British operator.
